US Census Bureau: Driven By Data

June 2016

I collaborated with the US Census Bureau to create key frame illustrations for their ‘Driven by Data’ initiative. The animated video focuses on Census workers to demonstrate how this initiative will make them more effective at their jobs. The piece uses an angular, circuit motif, which appears in the typography and graphics throughout. This circuit acts as a pathway that connects various scenes to one another and creates an extended metaphor for how the Project Server connects employees to one another.

Creative Direction: Ugur Özkardesler
Animation: Joe Ski